Creative Cadence
Design for lone marketers
desynit_website_design_iPad.jpg

Desynit

Desynit website design refresh

 
 

The brief

Bristol-based Salesforce innovators, Desynit, had designed their website during their main rebrand but, after three years, felt that the site due for a refresh, both in terms of design and content structure. Web build was to be completed in-house, so my job, as brand guardian, was to design web page layouts that fitted with where the business wanted to be now.

After a face-to-face meeting with marketing manager Amy and web developer Dorian, I got to work on the home page layout.

 Desynit home page design

Desynit home page design

The design

Key ‘what we do’ services were pulled prominently on to the home page, along with testimonials, ways to engage with the Desynit community and deeper information about their business, including downloadable guides.

 Success Stories and Why Desynit? page layouts

Success Stories and Why Desynit? page layouts

Inner page design layouts included client case studies (success stories) and a clean, informative page on how Desynit work. For this page I also designed bespoke icons, matching the brand style I set up originally.

bespoke icon design

The design of the ‘Community Zone’ page invited visitors to engage with the local Bristol Forcewest Group as well as offering top tips from Salesforce Admin expert Jenny Bamber.

 Community Zone page layout

Community Zone page layout

The result

The final website was built by Desynit in-house, with myself supplying relevant assets and collaborating with Dorian at different stages of the build.

www.desynit.com