Creative Cadence
Design for lone marketers
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Views from the studio

Views from the studio

The creative adult …

The creative adult is the child who survived after the world tried killing them, making them ‘grown-up’. The creative adult is the child who survived the blandness of schooling, the unhelpful teachers and the nay-sayings of the world.
— Ursula K Le Guin

I first saw this quote on a typographic poster over a year ago and something about it really hit home. I never enjoyed school very much and used the art department as my sanctuary in every ‘free period’ I could find – often skipping outdoor games and football (which I hated!) to spend time there.

Everyone has creativity within their body. It starts as a child with a basic interest in colours, shapes and building – I remember all this hours spent colouring and creating wacky inventions with Lego.

Many of my clients admire my creativity and say things like, “I don’t know how you do it”, or, “I’m not at all creative.” I think it’s purely a case of maintaining that childhood interest in creativity – if you believe that it’s something you want to pursue.

I’ve always had an interest in music, and with that came a phase of having posters in my bedroom as a child of favourite bands and their artwork. Possibly unbeknown to me at the time, those images had a lot to do with my interest in the graphic arts. Album cover artwork by more progressive bands such as Marillion and Pink Floyd, no doubt made me ponder their conceptual ideas and where their thoughts came from.

©EMI / Marillion (via Google images)

©EMI / Marillion (via Google images)

As a younger child, we’re also much more inquisitive about everything. A child of the 70’s, I was surrounded by classic swimming pool rules posters and the onslaught of beautiful and intriguing film posters for the Star Wars trilogy and Superman movies. This was long before computer graphics, where talented artists illustrated these worlds by hand, in a way that I could still never hope to achieve today. I was even allowed one wall of Star Wars wallpaper when I was aged five, and used to drift to sleep with these images in my head.

I’m obviously now in the fortunate position to ‘draw for a living’. I often think I never properly grew up – but why should we? Doing things differently keeps our minds fresh. Ride your bike instead of driving your car. Eat a Fab Lolly instead of a ‘grown-up’ Magnum. Chew funny-shaped jelly sweets instead of a boring old bar of chocolate. Continue asking questions of things you don’t understand.

This is the way myself and my creative work rolls … and long may it continue to do so.